Proven GTM motion
for Google Cloud
Marketplace ISVs

Get a ready-to-run playbook your team can use immediately to sell through Google Cloud Marketplace.

Most ISVs know Marketplace matters, but don't have a proven motion to run it.

Most ISVs on Google Cloud Marketplace are choosing targets with LinkedIn, ZoomInfo, and gut feel. That misses committed spend, co-sell timing, and how GCP procurement actually works.

Research doesn't close deals. Sales conversations do.

A ready-to-run playbook beats another enrichment workflow.

Every account is analysed through a Google Cloud Marketplace GTM lens:

ACCOUNT FIT
  • Why it's a strong commercial fit.
  • Technologies already in use.
  • The most likely buyer.
GTM EXECUTION
  • Recommended commercial approach.
  • Whether involving Google through co-selling makes sense.
  • Priority score.
A ready-to-run playbook for each account you should target.

How your team runs the Google Cloud Marketplace motion.

Four steps from strategy to execution, with a ready-to-run playbook at the end.

1

Discovery

30-minute deep dive on your product, ICP, and Marketplace positioning.

2

Analysis

We score and rank enterprise accounts against GCP fit signals.

3

Playbook

You get a ready-to-run commercial playbook for each target account.

4

Execute

Your team sells. We already did the targeting work.

PILOT PROGRAM

Validate before you scale.

Start with 20 carefully analysed target accounts and a ready-to-run playbook. No long-term commitment.

  • See how your team uses the intelligence
  • Validate the quality of the research
  • Decide whether to scale

FAQ

Do you guarantee sales?

No, and we'd be skeptical of anyone who does. We guarantee every account is researched, prioritised and selected because it shows strong commercial and technical fit with your product.

Is this a generic prospecting workflow?

No. You get a ready-to-run playbook with fit rationale, buyer hypothesis, and a recommended approach - including when co-sell makes sense.

Do you replace our sales team?

No. We do the account selection and research your reps don't have time for. They stay in the conversations.

Why Google Cloud only?

Because selling through Google Cloud is different. Committed spend, co-selling, procurement through Marketplace and Google Cloud account relationships all influence how enterprise software is bought. We specialise in that ecosystem.

See what your next targets should look like.

Get a sample account playbook tailored to Google Cloud Marketplace ISVs.

On the call, we'll review your product, ICP, and whether a 20-account pilot is the right fit.